Merchandising intro HTML
Solution
Merchandising

Determine the order of your product range with the Merchandising module. Create sorting options and filters and create your sorting and filter templates. Help your visitor to easily find the most relevant product by sorting and filtering and influence the conversion of your shop. Up to 90 percent of your visitors use category pages.

So it's very important to effectively use the 'wisdom of the crowd' when sorting your products. The result is a strong conversion increase!

Tweakwise solution Merchandising

Search API

From the Medium Merchandising level upwards you will use our extensive Search API instead of the instant search. While your customer is typing, text and product suggestions will already be displayed. At the same time, spelling and typing errors are corrected. Then the advanced algorithm will search your shop for the best and most relevant results. This makes the Search API suitable for webshops of all formats: from modest to gigantic.


On all lister pages

The sorting and filtering features can be used on all your lister pages from this level upward. Yes, all of them! That means you now have the tools to increase the conversion anywhere in your webshop. Choose per category which filters and sorting options you want to use for the ultimate visitor experience.

This feature is present in the following levels
Medium Recommended Premium

Read more about Tweakwise on all your lister pages


Sorting rules and templates

The Merchandising module is advanced yet simple to use. You can create your own sorting algorithms using interesting parameters such as conversion rates, new products, sales, stock, margin, and ratings. Then create different sorting templates by bundling multiple sorting options. Determine the sorting template that you think best fits the category.

In addition to all the available options when creating sorting options, you may want to push specific products up for a certain period of time, for example, because they appear in the newsletter. In Tweakwise, you can set these products to be prominently displayed during a specific period of time. As soon as this period is over, these products will move back to their original place.

This feature is present in the following levels
Standard Medium Recommended Premium

Read more about sorting rules and sorting templates


Filtering

With the Filtering module, you help your visitor to find what they are looking for as quickly as possible. Because speed, that's what it's all about for your customer. With the help of the filters you put together, you enable your visitor to quickly filter your product range for the right result. This way they will immediately find the product they are looking for and your conversion will get a boost.

What is a good filter for pants is not necessarily a good filter for shoes. That's why you compose your own filter templates and link them to a category with the Filtering module. When composing the filter templates, make use of the smart, extensive reports on the usage of filters. When you do this, the filters will match your visitors' demands even better.

In the Tweakwise management environment, you can decide how the filter templates should be displayed. Choose from checkboxes, sliders, color boxes, or links. You can also set whether the filters are collapsible and whether multiselect is possible.

This feature is present in the following levels
Standard Medium Recommended Premium

Read more about filtering


Visual Merchandising

You can also push products manually with the simple Visual Merchandiser. With the help of this module, you can choose which products in each category should be shown at the top and for which sorting options. You can do this very easily by dragging & dropping. The selected products will stay at the top until they are removed from the Visual Merchandiser.

This feature is present in the following levels
Standard Medium Recommended Premium

Read more about Visual Merchandising

Level Medium Merchandising HTML
 
Level
Medium
Starting from € 850 /month

The Medium level is the ideal middle ground between the start of your Tweakwise adventure and advanced use of Tweakwise. You use the extensive Search API that searches effortlessly through all your products and content. You'll be introduced to the extensive sorting and filtering capabilities across your entire shop and you can start pushing products manually. Get started!

Interested?

Request a quote, demo or calculate your boost!

Request a quote Request a demo Calculate your boost
Do you want way higher conversion rates?

The Recommended level lets you use smart or manual recommendations to show your customers what they're looking for.

Go to level Recommended

This table shows you which features you will be using at this level by default.

Capacity
Products standard included up to
Number of imported SKU/products
5K
Categories standard included up to
Number of imported categories
100
Updates standard included up to p/m
Number of monthly updates
30
Incrementele updates
Use the back-end API to update incrementally
0
Incremental updates standard included up to p/m
500K
Site Search
Instant search
Klanten krijgen al tijdens het typen zoekresultaten te zien.
Search API
Our advanced Search API can be used on all platforms and will give you the possibility to get the best out of your search.
Typo tolerance (Autocorrection)
The algorithm solves typos in a smart way.
Synonyms
Set up synonyms for terms such as 'couch - sofa'.
Manage algorithms
Manage your search algorithm for the best results.
Multilingual
Let your customers search in various languages.
Search banners
Show custom banners for certain search queries, such as a brand.
Autocomplete
Finish the search phrase based on wisdom of the crowd.
Dynamic redirects
Redirect your visitors to a category or another page.
Content search
Let your visitors land on the right page if they search for it.
€ 250/month
Merchandising
All listerpages
The Merchandising options work on all your lister pages.
Sorting rule builder
Set up your own sorting rules based on properties.
Sorting templates
Compile sorting rules on templates and use them in your categories.
(Smart) Facets & filters
Sort filters and filter values based on usage.
Visual Merchandising
Position products on top of a category to push sales.
Guided Selling
Lead your visitors to the right product using a dialog based on properties.
€ 300/month
Recommendations
Featured products
Highlight special products in galleries throughout your shop.
Up- & cross-selling
Show additional or alternative products for the current product.
Business rule builder
Compile recommendation rules based on sorting rules.
Manual featured products
Manually choose specific products for your recommendation galleries.
Personalization
Personal Merchandising
Make your lister pages dynamic by adding components based on sorting options: last viewed, based on previously bought, certain brands or properties and more.
€ 500/month
Personal feed
Your shopping page will turn into a dynamic feed, social media-style, in which your customers’ behaviour and interests are integrated.
€ 250/month
Personal Recommendations
Toon recommendations op basis van het gedrag van je bezoekers. 'Voor jou geselecteerd'
Personal E-mail Recommendations
Use your compiled recommendations in newsletters.
Personalization capacity
ProfilesStandard included up to
A profile is a collection of data about every user which is used to feed the personal features
100.000
MeasuresStandard included up to
A measure is a property that is used to build up profiles. This could be, for example, designer, color or any other property
5
DimensionsStandard included up to
Per instance, you will choose a dimenstion in which measures are processed for the personal features. For example, category or brand. The user profile is then built within that dimension.
1
Number of values per dimensionStandard included up to
The number of values that can be used by the personal feed.
10
Profile processing workersStandard included up to
The number of workers is equal to the number of profiles that can be processed simultaneously.
2
Data improvement
Attribute mapping
Use various types of derived properties to improve your data quality.
SQL queries
Write your own SQL queries to improve your data quality.
Google Analytics connection
Connect with Google Analytics to retrieve your data and use it in your merchandising.
€ 250/month
External data sources
Import external data to use in your sorting formula and more.
€ 150/month
DMP/CDP Connection
This option can only be custom-made.
Demoshop
Demo shop
Use the demo shop for debugging all modules.
Reporting
Search phrases
Insights into search queries in your shop and which algorithms yielded results or not. Apply filters such as date, category and more.
Facets & Filters
Insights into the usage of all filters per category.
Requests
Insights into the number and the type of requests in a certain period.
Tasks
Insights into all different tasks.
Support
FAQ environment
OOnline support environment with articles, best practices and videos.
E-mail support
Mail us for all your questions and issues.
Phone Support
Reach us on the telephone during work hours.
Online user training
Become a Tweakwise expert by following the online user training, and learn how to make the most of Tweakwise.
Dedicated Customer Succes Manager
Your own regular Customer Success Manager as a contact. They will look at possible optimizations for your setup periodically, keep you updated on any relevant developments and proactively propose growth opportunities.
Check-ups
Biannual check-up with your CSM to look at performance compared to benchmark, quick wins and information on new modules and features.
Masterclasses
1x /year
SLA
Standard SLA
Online and technical support during office hours, status monitoring on status page, respond time based on best effort at normal priority and within 8 hours at high priority. Uptime 99,8%.
Extended SLA
Online and technical support during office hours, reachable be emergency line outside office hours, status monitoring on status page and health API, respond time within 8 hours at normal priority and within 4 hours at high priority. Uptime 99,8%.
Optional
Instances
Production
You will get 1 production environment by default.
Acceptance
It's possible to add an acceptance environment. An ACC is nearly identical to production regarding data imports and publications.
20%
Test
It's also possible to add a testing environment, which will only let you update your data in the night.
10%
Development
It's also possible to add a development environment, which will only be able to be updated manually.
10%
Connectivity
Task manager
Module for managing all your tasks. For example, importing and publishing data, importing Google Analytics data or other external data sources. Triggers and such are managed here.
Platform-independent
Tweakwise can be connected to any platform because we use REST APIs.
API implementation
Implementation is done based on various REST APIs. You can find them all on developers.tweakwise.com.
.JS implementation
Implementation is done based on a Javascript. It comes with default styling, and optional custom-made styling can be added.
Styling (for .JS implementation)
Fonts
Fonts are adjusted to your shop's fonts.
Colors
Colors are adjusted to your shop's fonts.
Page size
Page size is adjusted to your shop's page size.
Filters (checkbox, color box, slider)a
Styling of filters is adjusted to your shop's, where possible.
Custom
You may add additional custom styling. For example to copy the styling of your product cards.
hours x rate
Do you want way higher conversion rates?

The Recommended Recommendations level lets you use smart or manual recommendations to show your customers what they're looking for.

Go to level Recommended Recommendations

 
Additional features

These features aren't on the Medium Merchandising level by default, but can be added when needed. 

Guided Selling

With the Guided Selling module you make life really easy for your customers. By means of questions, which you write yourself, you help your visitors through the filtering process. For each question you filter the list of results so your customer gets really accurate suggestions. Focused product selections are a good motivation for floating customers to order. The result of the selection guide is a selection of products in the form of a comparison or a funnel. With this you contribute to a higher customer satisfaction and an increase in conversion ratio.
Read more about Guided Selling

Prognose form HTML

 

 

What will Tweakwise do for your shop?

Tweakwise is guaranteed to give your shop's conversion a boost. Not only your conversion, but also your amount of sessions and transactions and your turnover will increase significantly. Besides, your customer satisfaction will increase and returns will decrease, because your customers will find what they're looking for quickly. We've created a prognosis tool to give you an idea of Tweakwise's actual impact. Fill in the form below, and we'll contact you as soon as possible to discuss the results.

Calculate your Tweakwise boost.

Fill in the data from Google Analytics to see what Tweakwise can do for your shop.
Please use a whole month's data.

Where do I find this data?

You can find the site search parameters on the following location in Google Analytics:

Behavior > Site Search > Usage: Visits With Site Search

Please use a whole month's data.

Calculate your Tweakwise boost.

Fill in the data from Google Analytics to see what Tweakwise can do for your shop.
Please use a whole month's data.

Where do I find this data?

You can find the Merchandise parameters on the following location in Google Analytics:

Conversions > Ecommerce > Overview

Please use a whole month's data.

 

 

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